Analytics Compliance

GA4 and Consent Mode v2 under POPIA.

Measurement and privacy must be designed together to avoid legal risk and bad data.

A clean implementation protects user rights while preserving enough signal to make practical growth decisions.

Get Compliance Setup See Related Guide
Design Lab SA
Consent and analytics setup
Overview

Compliance should still be practical

Consent flows must be transparent, easy to control, and mapped to analytics behavior that reflects real user choices.

We recommend a documentation-first setup so legal, marketing, and operations teams stay aligned as your stack evolves.

Get Compliance Setup Back to insights →
Capture consent states clearly

Define event behavior by consent state before touching tags or templates.

Document your implementation

Keep an auditable map of scripts, triggers, and data categories in use.

Review policy and stack quarterly

Update consent flows as tools and legal guidance evolve over time.